Electric vehicle trends

Advances and innovation in materials engineering will be key to the adaptability and success of automotive manufacturers in this competitive and evolving landscape. However, due to the prohibitive cost of carbon fibre, which is five to six times the cost of steel, and the challenges in recycling this material, its market penetration is likely to remain limited in the near future. Not only do vehicles of lower mass achieve better fuel efficiency, but they also offer better acceleration, braking and handling. In the future, these companies are likely to use technologies from fields such as machine learning to rapidly identify candidate materials with suitable properties and accelerate materials research. For now, automotive design engineers are among the leading adopters of digital material comparison platforms, such as Matmatch, to specify and source materials. For these systems to work, there should be no distinction between the experience of an individual dealer and the digital experience on all devices.

However, as the barriers to adoption are rapidly removed, EVs are increasingly becoming a realistic and viable option. Figure 4 shows how consumer concerns regarding BEVs have changed, and in many instances diminished, since 2018. With one eye firmly on progress so far, Deloitte has analysed the most recent indicators to develop an up-to-date prediction of the EV market for the next ten years. We know that BEVs already outperform PHEVs globally, and predict that by 2030, BEVs will likely account for 81 per cent (25.3 million) of all new EVs sold. A recovery from COVID-19 will see ICE vehicles return to growth, up to 2025 (81.7 million), then experience a decline in market penetration thereafter. But generally speaking, the course seems clear for growth over the next decade, despite the potential lasting impact of COVID-19 on total car sales over the next three years.

Segmenting the market

User interactivity as characterised the way that our vehicles are designed and used. Audi’s adaptive cruise control is an example of a system with a built in stop and go function. It takes the collaboration of 30 control units to analyze the surrounding environment of the vehicle. The Audi’s cruise control regulates the speed according to the distance between the driver’s car and the vehicle ahead all the way from 0 to 155 mph. More spacious Kei Cars, Compact Cars and SUVs benefited as a result, and the trend in favour of more practical models is set to strengthen over the longer term. Nor can we overlook the steady decline in sedan sales in recent years, with the segment also falling prey to the practicality trend.

  • From 2018 to 2020, there were some noticeable changes in consumer attitudes toward EVs.
  • As in Europe and China, United States car sales fell sharply in the first three months of 2020 as the pandemic took a toll on demand; job losses increased and large swathes of the population were ordered to stay home.
  • Consumer interest has been sparked, and the onus now lies with new-entry OEMs, captive finance companies, dealerships and, especially, established OEMs to feed the fire.
  • In the BMW 7 Series, a small sensor in the control panel of the roof monitors the area in front of the screen to read your gestures.

Instead, in light of COVID-19, the need to stimulate total new car purchases has prompted a range of new financial incentives introduced across major markets, some of which clearly favour EVs. The automotive industry is rapidly evolving from technological developments to digital transformation. Consumers are increasingly stringent in acquiring an advanced and better experience, which is why digital transformation in automotive is more essential.

Trends Japan

Chatbots have already proven very useful, but a great many improvements and development are necessary for the automotive industry to fill the void. FACTS (Field-data Analysis for Customer Satisfaction) is a core of expertise in the BMW Community, which analyzes enormous pieces of data. The findings from this huge data are used to affect the satisfaction katespadebags.org of customers. The customer satisfaction level of other car manufacturers could be transformed by similar technologies. The car industry is the second most data-driven industry in the world and thus manufacturers collaborate with software development companies. Nowadays, many drivers want access to applications, music, and social media accounts.